Copywriting and content creation
Copywriting and content creation for businesses
Good content starts before the first sentence. It starts with understanding what the business needs to say and what the customer needs to know.
ACCESSIO creates website copy, SEO and blog articles, in-depth expert content, press releases, advertorials, and ongoing Facebook and Instagram content.
Before writing, we clarify the business offer, research audience questions and, where relevant, review search data, competitor content, and other sources.
Content services
Website and service page copy
For website, service, and sales pages that need to explain the offer clearly, bring the strongest arguments forward, and guide the reader towards the next step.
From EUR 250
SEO, blog, and expert articles
From standard SEO and blog articles to in-depth expert content supported by broader research, source review, and fact-checking.
From EUR 180
Press releases and advertorials
Press release writing and distribution to media outlets, as well as advertorial writing and paid placement coordination.
Press releases from EUR 290
Facebook and Instagram content
Ongoing business content with copy, a simple visual, and publishing on Facebook and Instagram.
From EUR 150/month
Why pay for content when AI can generate text in seconds?
AI can produce a draft very quickly. But the draft itself is only one part of content development.
Before writing, more important questions need to be answered:
- What does the business actually offer, and what can be supported with facts?
- What are prospective customers searching for and asking?
- Which arguments matter most to them?
- What needs to be said first, and what can come later?
- Which objections need to be addressed before an enquiry or purchase?
- What can the business say that a competitor could not just as easily publish?
We use AI as a work tool - for example, to gather and compare information, research keywords and customer questions, analyse material, and organise source information.
We evaluate the research findings, define the content structure and argumentation, and use that foundation to write the final content for the specific business offer, audience, and objective.
Two levels of research for articles
Not every article requires the same level of research.
Standard SEO / blog article - from EUR 180
When the topic and source material are clear, we review the most relevant searches and audience questions, build the structure, and write a professional article.
In-depth expert article - from EUR 290
Suitable for more complex topics that require broader source research, fact-checking, audience-question research, and deeper topic context before writing.
How we work
1. Clarify the business facts
We start with the business, the offer, the audience, the objective, and the information that can be used in the content.
2. Research what the audience needs to know
Depending on the project, we use search data, customer questions, competitor content, external sources, and information provided by the business.
3. Build the structure
We decide what should come first, what needs to be explained later, which arguments need support, and what next step to offer the reader.
4. Write the content
Using the research and agreed structure, we write the complete content. Headings, argumentation, and wording are tailored to the specific page, topic, and audience.
5. Edit and finalise
After the first version, we edit, refine, and polish the content. We review language, logic, facts, and material claims, as well as SEO elements where they are relevant to the project.
Content for Google and AI search
Where relevant, we research what people search for, which questions they ask, and what information they need before making a decision.
We use those findings in the content structure, headings, and the copy itself.
We can also structure content so that important information is easy for AI search tools to find and interpret. We cannot guarantee specific Google rankings or citations in AI-generated answers.
Service pricing
VAT is currently not charged.
- Standard SEO or blog article - from EUR 180.
- Website, service, or sales page copy - from EUR 250.
- In-depth expert article - from EUR 290.
- Press release writing and distribution to media outlets - from EUR 290.
- Facebook and Instagram content - 4 posts per month for EUR 150 or 8 posts per month for EUR 270.
- Advertorial writing and placement coordination - priced individually. Any publication fee charged by the media outlet, if applicable, is paid separately.
Frequently asked questions
Does ACCESSIO use AI in content development?
Yes. We may use AI for research, information analysis, comparison, and structuring when it helps us work more effectively on a specific project.
We evaluate the research findings, define the content direction and structure, and write the final content around the specific business offer, audience, and objective.
ACCESSIO remains responsible for the final content delivered to the client.
Can you guarantee specific Google rankings or citations in AI search tools?
No. We can improve the research, structure, and relevance of content to what people search for and want to understand, but specific rankings or AI citations cannot be guaranteed.
Good content starts before the first sentence
Tell us what you want to sell, explain, or publish. We will help determine which type of content fits the project and how much research it requires.
After your enquiry, we will clarify the information needed and prepare a proposal.
